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GRADUATES FROM
GRAPHIC DESIGN

Teh Kai Li

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tehkaili010113@gmail.com

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+6016 202 2113

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Blossom Magazine

BLOSSOM is a magazine consists different category such as culture, travel and fashion. Blossom is often used as a symbol or metaphor to represent females and their growth, development, and blooming into their full potential.

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It represent a process of unfolding, opening up, and becoming more beautiful and vibrant with time. Just like a flower blossom, females have the potential to grow and flourish with the right care, support and nurturing. It aims to convenient for female when travel to other countries.  Besides, the contents more on female’s interested such as places, fashion and more to let my readers explore on it.

Portfolio: KL Journey

The meaning of "KL" serves both as a short form of my name and as a representation of Malaysia. Consequently, I chose this name to reflect both personal identity and a connection to Malaysia.

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I want to convey I am an individual with a passion for exploring new ideas, and as a designer, I have developed a concept centered around the idea of a journey. My aims to showcase not only my collection of work but also the experiences that highlight the importance of continuous exploration for designers.

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Kidult Family Collections

Kidult is a of "kid" and "adult," and it refers to adults who embrace or engage in activities, interests, and hobbies that are typically associated with children. Kidults are adults who have a strong affinity for various aspects of childhood.

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Kidult Family Collections is to embrace that childlike wonder, staying curious and keeping that spark alive and do whatever we want to do.

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Hence, I create characters the encapsulate childlike behaviour, telling the story of the kidult concept. I define three characteristics such as curiosity, bravery, and creativity to illustrate the essence of kidult.

Integrated New Media:
Lie Down Campaign

Lie down campaign, is a chilling  and awareness campaign that can help to reduce stress. The purpose is to encourage people to take a break and prioritize self-care. Share relaxation tips, self-care routines, and mindfulness exercises.

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Through this initiative, the goal is to raise awareness about the significance of mental health and the positive impact that moments of rest and rejuvenation can have on overall well-being. The selected media for promoting this campaign comprises promotional videos, AR posters, and social media channels, all aimed at effectively reaching my target audience.

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